ActiveCampaign Reviews Roundup * Top 3 ActiveCampaign Pros & Cons + 66 Reviews

e-Mail Marketing Tools
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ActiveCampaign gives you the email marketing, marketing automation, and CRM tools you need to create incredible customer experiences.

Top 3 ActiveCampaign
Reviews * Pros & Cons

$ 9 USD Per Month (Lite)
  • Pros: ActiveCampaign has great email deliverability right out the gate; Wide range of features for advanced users; Machine learning to improve your marketing results over time; The email builder, though not the slickest, is powerful and gives you a lot of versatility; The CRM is seamlessly integrated with the automations to improve efficiencies in your organization.

    Cons: The conversations (on-site chat) feature is an add-on and not included in the standard plan; It takes some time to wrap your head around ActiveCampaign's advanced features if you’re new to email marketing automation; The app has been slow at times (at least that is what we see everyone say, not our own experience lately).

    Reviewer: https://www.emailvendorselection.com/activecampaign-review/

  • Pros: Ease of use – ActiveCampaign were the first platform to pioneer the visual marketing automation builder. The first thing that you notice when you start using ActiveCampaign is how well-designed and intuitive the user interface is. It’s one of the only marketing automation tools we’ve used that requires no training to understand; Automation split testing – This feature enables you to A/B test entire sequences against each other, rather than just test individual emails (which is offered by most marketing automation tools); Machine learning – In recent years, ActiveCampaign has built a number of innovative ML-based features, including predictive sending, predictive content, and predictive win-probability scoring of leads to help you automate even more of your marketing & sales process.

    Cons: CRM – ActiveCampaign’s marketing automation is particularly powerful because ActiveCampaign has an in-built CRM system. This CRM, however, is not as good as standalone platforms like PipeDrive or Salesforce – though we feel this is a reasonable trade-off for ActiveCampaign’s automation features; Reporting – Despite being fairly comprehensive and providing insights on sales/goal conversions, ActiveCampaign’s reporting is quite crowded and can be difficult to navigate at times.

    Reviewer: https://www.marketingautomationinsider.com/active-campaign/

  • Pros: You can do just about anything with ActiveCampaign. My personality is such that I want to dream up the right way to do my email marketing, and then I want to build exactly that. I can always do that with ActiveCampaign; ActiveCampaign’s automations are easy to understand and visualize. This is because they have a visual, drag-and-drop editor; ActiveCampaign has versatile goal tracking; ActiveCampaign has tons of integrations; ActiveCampaign has Message Variables; ActiveCampaign has the best deliverability in the business; ActiveCampaign has advanced tiers of service. Switching email marketing platforms is a pain, so you hate to have to switch simply because your business grows.

    Cons: Clunky email editing experience. ActiveCampaign’s email editor has some strange quirks that slow me down; Cumbersome to edit multiple emails in an automation; Occasional slow performance; The features can be overwhelming.

    Reviewer: https://kadavy.net/blog/posts/activecampaign-review/

659 Niche Markets

$ 0
00
Free e-Book
  • PURR-659-niche-markets-thriving-160
    Organized by 7 categories:
  • Money, Health, Hobbies, Relationships, + 3 more profitable categories. 659 niche markets in total.
Popular

66 ActiveCampaign Reviews

$ 9 USD Per Month (Lite)

659 Niche Markets

$ 0
00
Free e-Book
  • PURR-659-niche-markets-thriving-160
    Organized by 7 categories:
  • Money, Health, Hobbies, Relationships, + 3 more profitable categories. 659 niche markets in total.
Popular
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