GEN Z SOCIAL MEDIA USAGE STATISTICS

Here are the top expert answers (with references) for gen z social media usage statistics based on our research:

Gen Z And The Rise Of Social Commerce – Forbes

… 17 The majority (97%) of Gen Z consumers say they now use social media as their top source of shopping inspiration; 65% say they use social ⁽¹⁾ …

… Generation Z accounts for about 20% of the American population. More than half of this generation uses social media but not just for communicating with family ⁽²⁾ …

Generation Z Statistics – 99Firms

… This includes much of the time spent on social media. 59% mostly use their devices to access entertainment 58% to play games 36% to do schoolwork 28% to ⁽³⁾ …

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Gen Z Social Media Usage 2022 – Renolon

… 7 Approximately 94% of Gen Z use social media today. · 61.1 million Gen Zers in the United States are active social media users · The average Gen Z ⁽⁵⁾ …

… 4 Gen Zers make heavy use of many social networks to create connections consume multimedia play games and share content. Snapchat TikTok ⁽⁶⁾ …

How Different Generations Use Social Media [2021 Stats]

… 6 As the years pass Gen Z’s social media usage continues to climb. Sixty-five percent of Gen Z consumers have increased their use of social media ⁽⁷⁾ …

… Social media is the #1 source of brand discovery for 52% of the cohort. · Facebook is the fourth most used social platform among zoomers. · Three-quarters of ⁽⁸⁾ …