STATISTICS ON EFFECTIVENESS OF SOCIAL MEDIA MARKETING

Here are the top expert answers (with references) for statistics on effectiveness of social media marketing based on our research:

55 Compelling Social Media Marketing Statistics to Know for …

… 12 Social media marketing is proven to be effective because between online consumers 97% of them accessed social media at least once a month.⁽¹⁾ …

… 22 In Q1 marketers spent 60% more on Facebook and Instagram ads versus Q1 . Social media recently overtook paid search as an advertising ⁽²⁾ …

10 Social Media Statistics You Need to Know in 2022 … – Oberlo

… 12 73% of marketers believe that social media marketing has been “somewhat effective” or “very effective” for their business. 75% of internet users ⁽³⁾ …

… 54% of internet users turn to social media to research products. · 64% of users make a purchase after watching a video on social media. · Social media marketing ⁽⁴⁾ …

Social media advertising and marketing worldwide – Statista

… 18 In social media ad spend stood at approximately 132 billion U.S. dollars with spending expected to surpass the 200-billion-dollar mark by ⁽⁵⁾ …

… 5 According to 90% of marketers their social media marketing efforts have increased the exposure of their business and 75% say they’ve increased ⁽⁶⁾ …

The Effectiveness of Social Media Advertising in 2022

… Social Media Advertising Effectiveness Statistics On average 28% of people who use the internet found new products after viewing social media ads. People on ⁽⁷⁾ …

… Considering the fact that 190 million Americans use the network it’s no surprise that so many marketers rely on Facebook to advertise their products. As many ⁽⁸⁾ …